Sales

Books are a WASTE of time!

This is one of my favourite topics. BOOKS! I hated reading books while I was at school, but once I started working on personality and skills development, books have become my favourite.

I developed this habit while I was working for a call centre working as a sales agent. I saw my quality analyst reading a book on Six Sigma. It influenced me immediately to buy it and read it.

In hindsight, if I have to think of it, I wasted my time. A salesperson not reading a book to sharpen his sales skills or anything associated with his work, waste of time.

“If you only read the books that everyone else is reading, you can only think what everyone else is thinking.” ~ Haruki Murakami

This is a very powerful message. If your goal is reading books, then you pick those, which you want to read! Do not get influenced by the person. Your goal and the other person’s goal can be different, his area of expertise and your area of expertise can be different, and his mindset and your mindset would be different too.

What did I do?

My father was very fond of reading. He was a banker; hence, his cabinet would have books on accounting, finance and banking. He gave me a small exercise; what is it that you want to achieve? What is it that you want to excel in? What are your goals and purpose?

This short exercise helped me in picking the books that made sense to self-growth. Books, which helped me gain new skills, gave me the mindset to tackle obstacles, gave me new tricks to deal with things.

“The best advice that I ever got was that knowledge is power and to keep reading” ~ David Bailey

What should you do?

The small change I did to my mindset before I pick books might help you as well. Understand your work profile and buy books, which will help you in getting better. For instance, if you are in sales, read books, which will help you, learn new tricks to sell better. Find your micro niche within your niche. Look for books in negotiation, closing, connecting with VITO’s.

While doing this, remember this quote:

“′Classic’- a book which people praise and don’t read.” ~ Mark Twain

Buying a book is easy; reading it every day is difficult. If you are confident to give yourself time every single day to read, trust me, you will be walking down a path where you feel invincible.

I will leave you all with this parting thought:

“I hope that everyone that is reading this is having a really good day. And if you are not, just know that in every minute that passes you have an opportunity to change that”

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